Shake & Shock the World to bring back the Peace
I'm all about peace, happiness, and everything that goes with it. We live in a crazy world and things do not seem to be getting any better in the future. News on TV and radio shows are making me depressed. Bad economy, war in Iraq, terrorism, crimes... When do we ever hear about people getting richer, healthier, and happier? Not a lot. Unfortunately.
For centuries, there have been wars about religion, conquest of territory, desire to get more power and the list can go on. Through the years, history has been developed and we have recognized legends who tried to make the world a better place and I do believe that it is very important. Everybody knows Gandhi. Thank God. Well at least I would like to think so.
I am absolutely loving the new Benetton campaign called "Unhate". Some critics called it shocking and not appropriate but I love the idea behind the concept.
Benetton's ads showing world leaders kissing each other on the mouth are aiming at shocking AND promoting love all around the world.
"These are symbolic images with an ironic touch of hope and constructive provocation to promote some thought about the way policies, faith and ideas, even if they are completely opposite and diverse, can lead to dialogue and mediation," said Benetton.
I could not agree more with Benetton.
Share your love & promote Peace.